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Frequently Asked Questions / Requirements

File Requirements

What file formats are accepted?


We recommend saving as a .PDF. You may also send the file in the following types: jpg, jpeg, eps, and png. Microsoft Word and Publisher will not be accepted. To ensure high-res results, please confirm that images are 300 dpi and text is in vector format. This is to avoid any fuzzy edges or pixelation.




What is bleed and how should I set it up?


When the image is required to extend all the way to the edge, bleed is needed to preserve the finished look and the quality of the final product. There must be a minimum extra of .125” (1/8”) of artwork on each side of the page in order for the print job to be cut.
Please keep all text and important images within a 0.2" margin inside the document.




How should I set up a Spot UV job?


When creating a Spot UV job, you must include a Spot UV template file along with the regular print file. The Spot UV template file is used to show where the UV coating needs to be applied. For better quality we recommend creating mask files in vector based programs such as Illustrator.Please only use solid 100% K to indicate where you would like the UV. White will indicate no UV.




What color mode should my files be? CMYK vs. RGB


To ensure color accuracy, files must be in CMYK. If your file is in RGB, please convert it to CMYK before sending. Please note that colors you see on your screen are not always the same colors you will see in print.





Mailing Requirements

What are the requirements of an EDDM?


USPS® Every Door Direct Mail® (EDDM®) is an affordable targeted advertising technique that lets you map your marketing mail audience by age, income, or household size. Artwork must be:

  • More than 11.5 inches long or more than 6 1/8 inches high (Note: If an 8 1/2 x 11 piece is folded in half, the final dimensions would not be a flat-sized piece.)
  • Not more than15 inches long or 12 inches high
For more details click here





Glossary

Color Types


0:4 (0 over 4) - 1 sided
full color on back envelope flap
4:4 (4 over 4) - 2 sided
full color on front and on back
4:1 (4 over 1) - 2 sided
full color on front, black on back
4:0 (4 over 0) - 1 sided
full color on front
5:0 (5 over 0) - 1 sided
full color on front - Front Mask
5:1 (5 over 1) - 2 sided
full color on front, black on back - Front Mask
4:5 (4 over 5) - 2 sided
full color on front and full color on back - Back Mask
5:4 (5 over 4) - 2 sided
full color on front and full color on back
5:5 (5 over 5) - 2 sided
full color on front and on back - Back Mask




DPI (Dots per inch)


A measurement of resolution of input, output and display devices. 300 dpi means that when printed, each square inch of your image will contain 90,000 pixels (dots), the higher the dpi (the more pixels per inch) the more crisp the printed image will be. Our electronic (digital files) have to have a resolution of at least 300 dpi. Anything less than that is considered as low resolution and may appear blurry when printed.




Head to Head / Head to Toe


Head to Head: Printing on the front and back of a sheet is setup so that the top of both sides is printed at the same end of the sheet. You would turn the sheet like the page of a book to read the reverse side. Head-to-Toe: Printing on the front and back of a sheet so that the tops of each side are printed at opposite ends from each other. The top of one side is opposite the bottom of the other. You would turn the sheet over from top to bottom to read the reverse side. Also referred to as head-to-tail or tumble.